Your GA4 data, finally making sense.
GEN1 Insights connects to Google Analytics 4 and turns raw reporting into clear information, honest trends and the actions worth taking this week.
Insight preview
Organic search sent 32% more visitors, but converted 18% worse than paid.
Your growth is coming from top-of-funnel content. Add a clearer call to action on the three highest traffic blog pages to capture demand you're already paying for in effort.
What you get
Built for businesses, not analysts.
Clarity, not dashboards
Every metric is paired with what it means for your business — no more staring at charts and guessing.
Prioritised recommendations
Opportunities, risks and wins ranked by impact, each with a specific action to take next.
Trends that matter
Period-over-period comparison across acquisition, engagement, conversions and pages.
Native GA4 integration
Secure Google OAuth, property selection and read-only reporting straight from the GA4 Data API.
Connect in minutes. Read-only, encrypted, reversible.
Start on a realistic demo workspace, then link your GA4 property whenever you're ready.
Create your workspace